Bay Area Business Lawyers | Primum Law

Author name: pat

Acquisition Agreement

Can Your Buyer Walk Away After You’ve Signed the Acquisition Agreement?

Can Your Buyer Walk Away After You’ve Signed the Acquisition Agreement? You finally have a buyer. The acquisition agreement is signed. Your team has spent months negotiating the price, reviewing documents, answering diligence questions, and preparing for closing. At this point, it is easy to start thinking about the wire transfer. Then the buyer’s diligence

Can Your Buyer Walk Away After You’ve Signed the Acquisition Agreement? Read More »

Privacy Policy

Does Your Privacy Policy Actually Match What Your Product Does? 

Does Your Privacy Policy Actually Match What Your Product Does?  Your privacy policy says what your company does with personal information. Your product actually does it.  If those two stories are different, having a privacy policy is not enough.  For founders, the real question is not simply whether a privacy policy exists. It is whether someone could

Does Your Privacy Policy Actually Match What Your Product Does?  Read More »

AI Agent

Your AI Agent Can Access Customer Data. What Could Go Wrong? 

Your AI Agent Can Access Customer Data. What Could Go Wrong?  AI products are moving beyond answering questions.  Agents can read files, call external tools, modify records, execute commands, and take actions inside business systems.  That creates a new product-launch question for founders: What is your AI agent actually allowed to access and do?  A new AI security product launched this week

Your AI Agent Can Access Customer Data. What Could Go Wrong?  Read More »

Runlayer-Rippling Fight

Your Prospective Customer Could Become Your Competitor: What the Runlayer-Rippling Fight Teaches Startups 

Your Prospective Customer Could Become Your Competitor: What the Runlayer-Rippling Fight Teaches Startups  A prospective enterprise customer wants to test your product.  That is usually good news.  But what happens when the trial lasts for months, your engineering teams work closely together, you share technical information, and the prospective customer ultimately decides not to buy?  For AI startup Runlayer and HR technology company Rippling,

Your Prospective Customer Could Become Your Competitor: What the Runlayer-Rippling Fight Teaches Startups  Read More »

Product Name

Can Someone Else Stop You From Using Your Product Name? 

Can Someone Else Stop You From Using Your Product Name?  Imagine launching your product while another company is actively arguing that you have no right to use its name.  That is essentially what is happening with Twitter.now.  Operation Bluebird launched a new social network under the Twitter name in August 2026 while it remains in a trademark dispute with X Corp. over whether

Can Someone Else Stop You From Using Your Product Name?  Read More »

Procurement

Getting Enterprise-Ready: The Documents Procurement Will Demand 

Getting Enterprise-Ready: The Documents Procurement Will Demand  Your sales team gets the answer it has been waiting for: the enterprise customer wants to move forward.  Then procurement gets involved.  Suddenly, the customer wants your SaaS agreement, DPA, security documentation, sub-processor information, insurance details, and answers about international data transfers and breach response.  For startups moving into enterprise

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Trademark Basics

Protecting Your Brand: Trademark Basics for Startups 

Protecting Your Brand: Trademark Basics for Startups  You have the company name, the domain, and the social handles. Your app is already in the market.  Do you also need a trademark?  For founders building a recognizable brand, choosing a name is only the beginning. Before investing heavily in marketing, customer acquisition, and brand recognition, it is worth understanding what trademark

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Legal Templates

Why Generic Legal Templates Are Risky for a Software Launch 

Why Generic Legal Templates Are Risky for a Software Launch  You need Terms of Use before launch. You find a template online, replace the company name, adjust a few sentences, and check the legal-document box.  The problem is not necessarily that the template contains bad legal language.  The problem is that nobody asked whether that language fits your product. 

Why Generic Legal Templates Are Risky for a Software Launch  Read More »

Terms of Use

Terms of Use vs. Customer Agreement: Which Does Your Product Need? 

Terms of Use vs. Customer Agreement: Which Does Your Product Need?  You are getting your contracts ready for launch. Do you need Terms of Use? A customer agreement? Both?  The answer depends less on what other software companies call their contracts and more on how customers actually buy and use your product.  A self-service app where users sign up

Terms of Use vs. Customer Agreement: Which Does Your Product Need?  Read More »

Limitation of Liability

What is Limitation of Liability and Indemnification? 

What is Limitation of Liability and Indemnification?  You are reviewing a customer contract and reach the sections on limitation of liability and indemnification.  The words sound familiar. But if the deal goes wrong, what do these provisions actually mean for your company?  These clauses help allocate risk between the parties. For founders negotiating software agreements, understanding that allocation can matter just

What is Limitation of Liability and Indemnification?  Read More »

Open-Source Code

Using Open-Source Code in Your Commercial Product 

Using Open-Source Code in Your Commercial Product  Your developer finds an open-source library that solves in an afternoon what might otherwise take a week to build.  Can you use it in a commercial product?  Often, open-source software can be used commercially. But “open source” does not mean “no rules.”  The relevant question is what the particular license permits and what

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Board Minutes

Would My Board Minutes Actually Survive a Buyer’s Due Diligence?

Would My Board Minutes Actually Survive a Buyer’s Due Diligence? You are sitting across from a buyer who has just sent over a long diligence request list. Your team has already shared the cap table, incorporation documents, contracts, financial records, and IP assignments. Then the buyer asks for your board minutes. You know the board

Would My Board Minutes Actually Survive a Buyer’s Due Diligence? Read More »

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