Bay Area Business Lawyers | Primum Law

June 10, 2026

Key Man Clause

What Is a Key Man Clause and Why Do Investors Want One in Startup Financing?

What Is a Key Man Clause and Why Do Investors Want One in Startup Financing? You receive a term sheet from a lead investor. The valuation looks reasonable. The board structure seems manageable. Most of the economics align with what you expected. Then your attorney points to a provision buried in the governance section: a […]

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Trademark

When Should My Startup Apply for a Trademark and What Happens If I Wait Too Long?

When Should My Startup Apply for a Trademark and What Happens If I Wait Too Long? Most founders think about trademark protection after launch. The product is live. The logo is finalized. The website is generating traffic. Customers are beginning to recognize the brand. Only then does someone ask whether the company should file a

When Should My Startup Apply for a Trademark and What Happens If I Wait Too Long? Read More »

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